正气(HEALTHY ATMOSPHERE) Original

泉州，一座信仰之城。行走在古旧的街巷，转角处的庙宇便是惊喜。 而最著名的是坐落于涂门街的关岳庙，行车经过，就被这气派宏伟的建筑所吸引，袅袅香火，来往信众络绎不绝。涂门街的关帝庙（也称通淮关岳庙）属于泉州香火旺盛的寺庙之一，有一千多年历史，是关公信仰六大祖庙之一，同时也是福建省现存规模最大的武庙。长期以来香火兴盛，民间信徒众多。明郑和下西洋，几次在泉州起船，所以最早泉州神为海神。明太祖朱元璋信服关羽，下令泉州七个城门要建七座关帝庙。 因此，由关岳庙诞生了烧头香这一个习俗。每年初一，更是热闹，大家会在这日争取“烧头香”。泉州人笃信神明，有诸多讲究，“烧头香”就是非常有代表性的一种民间习俗。正月初一烧“头香”，求得来年合家安康风调雨顺、事事顺遂是泉州人乃至整个闽南最普遍的风俗习惯。 但是由于该文化具有浓厚的宗教风、古老的特点，渐渐地被众多青年一代所淡忘。我们希望将关岳文化发扬光大，让更多海内外朋友熟知这种优秀的传统文化。于是我们用新媒体的方式去传递这种文化，让它与时俱进，成为闽南潮流文化。 在视频拍摄手法上，运用快速的动态镜头，让传统的关岳庙富有了动感，更加符合年轻人对激情、速度、热血的风格。让传统变得时尚。在音乐制作上，电子音乐与国风交响乐的融合，在传统的基础上，增添了流行的元素，享受不一样的音乐。在剪辑手法上，同样运用了运动的风格，频繁的切换镜头，倒放、加快镜头的手法，让视频赋予新的科技动态感。在调色手法上，我们保留了关岳庙原有的庄严的氛围，趋于暖色调，突出烧头香这一天的热闹。在标题设计上，采用了中国毛笔字，大气富有韵味，结合英文，加上特殊的排版效果，呈现科技与传统的结合。 Quanzhou is a city of faith. Walking in the old streets, the temple at the corner is a surprise. The most famous is the Guanyue Temple, located in Tumen Street, which is attracted by the magnificent architecture when driving by. It has incense curling in the air and keeps a continuous flow of believers. Guandi Temple (also known as Tonghuai Guanyue Temple) in Tumen Street is one of the most prosperous temples in Quanzhou. It has a history of more than 1,000 years. It is one of the six great ancestor temples of Guangong belief, and it is also the largest existing martial temple in Fujian Province. For a long time, incense has flourished and there are many folk believers. Zheng He of the Ming Dynasty set sail in Quanzhou several times, so the earliest Quanzhou God was sea god. Zhu Yuanzhang, the emperor of Ming Dynasty, believed Guanyu and ordered seven Guandi temples to be built at seven gates in Quanzhou. Therefore, the custom of burning incense was born in Guanyue Temple. Every year, on the first day of the first day of the year, it is more lively. Everyone will strive for the incense of burning their heads on this day. Quanzhou people believe in gods, there are many exquisite, "burning incense" is a very representative folk custom. It is the most common custom of Quanzhou people and even the whole south of Fujian to burn "Touxiang" at the beginning of the first lunar month in order to achieve a healthy family in the coming year. However, because of its strong religious style and ancient characteristics, the culture has gradually been forgotten by many young generations. We hope to carry forward Guanyue culture and let more friends at home and abroad know this excellent traditional culture. So we use the new media to transmit this culture, so that it can keep pace with the times and become the trend culture in southern Fujian. In video shooting techniques, the use of fast dynamic lens, so that the traditional Guanyue Temple full of dynamic, more in line with young people's passion, speed, blood style. Make tradition fashionable. In music production, the integration of electronic music and National Wind Symphony adds popular elements and enjoys different music on the basis of tradition. In terms of editing techniques, we also use the style of motion, frequently switching shots, reversing and speeding up shots, so that the video can give a new sense of scientific and technological dynamics. In terms of color matching techniques, we retained the original solemn atmosphere of Guanyue Temple, tended to warm color, highlighting the liveliness of the day burning incense. In the design of the title, Chinese brush characters are adopted. The atmosphere is charming. Combining English with special typesetting effect, it presents a combination of science and technology and tradition.