WHO FRAMED THE WHITE CUBE (artwork + documentation) Original

The transformation of the old cinema «BYL» into a center of contemporary art became the starting point for the author’s reflection, whose path to the art also began in the world of cinema. The kaleidoscopic collage transcends the «big screen» and occupies the space. This fusion of the cinema hall and the «white cube» changes usual viewing rituals and creates a new perceptive situation for the audience where they can find their own reflections. Classical narratives are being replaced by a moving surreal world of symbols. This artwork is an attempt to expand the viewer's experience, blur the boundaries between reality, screen and imaginary, as well as involve the audience in the game of interpretations and search of inherent meanings.

Original screening format supposed projection to the multiple split screens installed amongst the audience sits at the cinema hall.