Digital Media of YunNan Arts University

Digital Media of YunNan Arts University In 2010, the School of Design of Yunnan University of the Arts established a major in digital media art based on the original computer art major. For art comprehensive colleges located in the borderlands of the motherland, facing the reality that digital media art majors integrate technology and art design, our school also keeps up with the needs of the times, cultivating artistic creativity with contemporary awareness and innovative thinking and mastering certain digital technologies. talent. Integrate art design with computer application technology, understand the innovative and creative methods of rational logical thinking and perceptual art aesthetics, focus on cultivating the abilities of creativity, aesthetics, and technical performance, and adapt to the needs of social development of the times. Students are required to systematically study the professional knowledge of Internet product development, network interaction design, and post-production special effects of film and television; understand the development history and current situation, research trends and innovation directions of digital media art; master the basic methods and basic practical skills of digital art design. Be able to create, design and apply artistic creativity in related fields such as network information content, network interaction design, and film and television post-production special effects. At the same time, in order to highlight the school-running characteristics of our school, this major takes the school-land cooperation and school-enterprise cooperation as the school-running idea of the inheritance and protection of the national and folk culture of the college, the combination of government, industry, learning and research, and uses digital design methods such as interaction, video, and interactive design. , mainly carrying out research on the inheritance and innovation of traditional culture in the digital age. Strengthen the concept of project-driven scientific research and teaching, pay attention to the use of digital technology to disseminate and promote excellent traditional culture, and at the same time strengthen foreign exchanges and cooperation, and cultivate outstanding innovative professionals for the society.