DrawLight with MeYoung

Intro： Drawlight is a studio that has been producing immersive technological installations for medium and large brands for over 10 years and is the leader in the field of Immersive Storytelling and Immersive Media in Italy. From video mapping to virtual and augmented reality to holograms, interactivity and adaptive storytelling, the Studio has become a reference point for creative consultancy and turnkey productions of emotive audiovisual installations. DrawLight accompanies people through an emotional journey by stimulating their state of mind: moving from a passive and inattentive state to one of wonder, stimulation, involvement and active learning.. DrawLight has strongly invested in neuroscience research, thanks to the valuable support of a researcher among their staff and the collaboration with universities. The main objective is to elicit emotions: the installations primarily aim to stimulate a fully immersive and precise emotional and sensory experience.