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Reported video：2019 AIRMAX HOI Shanghai 001 by Studio NOWHERE
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2019 AIRMAX HOI Shanghai 001 by Studio NOWHERE Original
Art Video SportsTechnologyGame
1660
Immersive
interactive
NOWHERE
“Just Go Bigger”，“更大气，更狂想”，是Nike Air Max 2019喊出的主题口号。Studio NOWHERE的创作便是以此线索出发，将Air Max “狂想不羁，创变不止”的精神融入“核心中场”新的互动体验项目之中，结合其复古未来的造型狂想，为内容体验注入更多创意灵感，在品牌店铺内打造一个半沉浸式的复古未来主义体验空间。
Credits
Client: Nike
Design Direction: Angie Fang, Ryan Hu
UI Design: Angie Fang, Yooyao Liu
Animation: Erica Yang
Software Development: Yu Gao, Karkin Leung
Design Assistant：Alireza Sadeh，Erin Cho
Photography: Alireza Sadeh
Documentation：Panda Lee
Sound Design：B.W Studio
WWW.NOWHERE.INTERNATIONAL
Software(s): Unity3D
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