Immersive
Nocturnal Tourism
3D
Digital Art
TEAM:MEDIACRAFT(Poland·Warsaw)
The work is inspired by the relativism of perception of the world by the spectator. It emerges from the idea that the reality is dependent on the spectator rather that outside circumstances. As an example of this concept - a familiar neighborhood can be seen in many ways depending on the state of mind and emotional condition of the spectator - if the spectator is happy - the neighborhood can be friendly, colorful, pleasant. If the spectator is unhappy - the same neighborhood can be perceived as unfriendly, unpleasant, boring, etc. The projection mapping work by MediaCraft aims to show this relativism of perception by transforming the buildings of Chongqing into surreal and abstract shapes - very different than their ordinary look. It aims to show that the transformation of the perceived world is in fact the transformation of the spectator living in it.
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