JAL SKY MUSEUM Original

aircord was responsible for the overall planning, producing, direction, and as well as technical direction, development and production for all aspects of the the complete renewal of the JAL SKY MUSEUM, a facility which brought in 140,000 visitors in 2018, as part of JAL’s activities to contribute to society.

The old museum had issues in terms of updating content, customer access, scalability of facilities, multi-language support, and universal design. With these issues in mind, the museum was renovated—bringing its facilities from analog to digital, from standardized tours to free exploration, from single-purpose to multi-purpose use, from Japanese to multilingual, and a more universal design.
The new museum utilizes its new concept—connections—to become a hands-on facility where visitors can learn about jobs in aviation, the history and future of JAL, as well as learn about aircrafts and science. The JAL brand identity was expanded with technology and creativity, aiming to stimulate the curiosity of visitors and provide new experiences involving the skies.